Asiafruit Congress, Asia’s leading fresh produce business event, takes place on 7-9 September 2011 at Hong Kong's Convention and Exhibition Centre and promises to be even better than last year's event, which attracted over 500 top decision-makers from fresh produce businesses around the world.
Powered by Asiafruit Magazine and taking place alongside Asia Fruit Logistica, this year’s Asiafruit Congress programme has a strong retail and marketing focus that reflects Asia’s strong consumer base, with a number of leading speakers confirmed.
Effective retail marketing is key to attracting Asia’s discerning consumer. John Pandol from Pandol Brothers (US), whose rinse-and-serve grape container, Quick Rinse Cube, impressed the industry with its innovative design, will offer tips on retail marketing tactics that grow sales. John will be joined by ready-to-eat pioneer Nature's Pride's Shawn Harris (The Netherlands).
Fresh-cut produce is a relatively new emerging sector in Asia. Siebe van Wijk from The Fruit Republic (Vietnam) and CK Lai from Fresh-cut Produces (Hong Kong) will give first-hand insights into what’s happening on the ground and what opportunities there are in this potentially very lucrative sector.
Besides hearing from top-quality speakers, Asiafruit Congress offers unique and impressive networking opportunities – from an online networking tool that allows you to pre-plan your meetings before the event, to numerous networking breaks, lunches and a Welcome Reception, all of which aims to help delegates make the best possible business contacts to further their business in the Asian market.
Register online and save 20 per cent on your Asiafruit Congress ticket. Asia Fruit Logistica exhibitors benefit from even further savings.
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