Robinson expands snack offering

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Maura Maxwell

BY MAURA MAXWELL

@maurafruitnet

Robinson expands snack offering

New Mott’s-branded organic sliced apples available in four pack sizes

Robinson expands snack offering

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Robinson Fresh has introduced a selection of organic products to its Mott’s range of fresh-cut sliced apples. Mott's, is the leading producer of branded apple sauce and apple juice in the US.

The apples are available in four pack sizes including 2oz bags of red organic apple slices inside a 5, 6 and 8 count clamshell pack, and an 11oz bag of loose slices.

“Apples remain a produce category leader as consumers embrace their portability, wide range of varieties and flavour profiles, as well as convenience,” said Drew Schwartzhoff, the company’s director of marketing.

“These new products were developed in an effort to seek out new flavours and exciting ways to offer healthy snack options to consumers of all ages.”

Another addition the range is a 6 count pack of slices in 2oz bags including pouches of Tajín seasoning. Tajín is a popular fruit seasoning made primarily with chili peppers, lime, and salt that can be sprinkled directly on the apple slices for a bold new flavour.

Other products in the range include retail packs of apple slices with cheese, caramel, peanut butter and grapes that provide a quick and easy variety pack for busy consumers.

Robinson Fresh continues to expand the Mott’s brand by developing new apple products, such as retail packs of apple slices with cheese, caramel, peanut butter, and grapes that provide a quick and easy variety pack for busy consumers.

 

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