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This month marks the launch of the worldwide exhibitor promotion campaign for ASIA FRUIT LOGISTICA 2010, which takes place on 8-10 September 2010 at the Hong Kong Convention and Exhibition Centre, Hong Kong.

ASIA FRUIT LOGISTICA 2009 proved to be a highly effective platform for generating business, with over 3,400 top decision makers and trade visitors from 52 nations viewing the products and services of 224 exhibiting companies drawn from 31 different countries.

Over 80 per cent of attendees were closely involved in the purchasing processes of their companies, a key indicator of visitor quality, with 82 per cent of exhibitors specifically targeting the conclusion of contracts and 93 per cent looking to initiate future business deals, achieving their objectives.

'It is results such as these that made the presence at this year’s ASIA FRUIT LOGISTICA so valuable for the organisations exhibiting at the event,” said Gérald Lamusse, Managing Director of event organiser Global Produce Events GmbH. “Major suppliers from around the world have clearly recognised the value and benefited from it directly this year, which is why interest in exhibiting next year is already so strong.”

Exhibitor registration forms for Asia’s premier fresh produce trade show are now available online at www.asiafruitlogistica.com. To secure a stand at the event, groups should submit their registration forms as soon as possible.