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Eurofruit Congress Middle East 2010, the region’s only fresh produce event, promises vital discussions on key topics shaping the market at the moment and tips on how to stay ahead of the game to maximise future potential.

This year’s Eurofruit Congress Middle East will be held at the Shangri-La Hotel in Dubai on 1-3 November and boasts an impressive international programme, from the hub of the region’s fresh produce business.

A spotlight on India’s potential to be the Middle East’s supplier of choice will be particularly relevant for those looking to make the most of the geographical advantages and regional demand.

Other highlights include opportunities based on the Middle East’s hunger for new sources of fresh produce, exploiting the region’s potential for berries, marketing fresh produce in Central Asia, and future priorities for the region's companies as they emerge from the economic downturn.

The latest additions to the programme are key speakers Andriy Yarmark, director and founder of Ukraine’s Fruit-Inform Project, who has 15 years of experience in agricultural market analysis in Russia and Poland and Jan Engelen, sales and marketing manager of Veiling Hoogstraten, Belgium’s leading global strawberry supplier. Fernando Bienert Serraclara, director general of Prodeca SA, which supports Catalonia’s foreign trade, will also be sharing his expertise on the best international suppliers.

Delegates wishing to make a saving of 15 per cent on registration fees should register online at www.eurofruitcongress.com/me by 1 October. Further savings are available for groups of colleagues wishing to attend.

All registered delegates of Eurofruit Congress Middle East are entitled to exclusive access to the EUROFRUIT EXPO. Among the exhibitors confirmed are Sanmenxia Gold Autumn Fruit Products (China), Al Thika Packaging (UAE), Interko Ripening System (Netherlands), Fairbridge Technologies (UK), Pear Bureau Northwest (USA) and Washington Apple Commission (USA).

The networking opportunities at Eurofruit Congress Middle East are invaluable. The event brings together the Middle East’s fresh produce key players: the biggest importers, exporters, wholesalers, retailers and shipping and transport specialists, making it an unmissable event for Middle Eastern fresh produce professionals.

Keep up to date with speaker, programme and market news at www.eurofruitcongress.com/me or follow EurofruitconME on Twitter

For all delegate, marketing and press queries, contact:

Steve Wyatt
Sales & Marketing Executive
Eurofruit Congress Middle East
Dubai, 1-3 November
Tel: +44 20 7501 3719
Fax: +44 20 7498 6472