The son of a retail buyer and the grandson of a grocer, Mike Knowles is editorial director for Europe at Fruitnet Media International, the leading publisher and event organiser for the international fresh produce business, as well as the editor of Eurofruit.

He joined the Fruitnet group in 2002 following stints with The Times, Sunday Telegraph and Haymarket Media. Since then, he has built up an in-depth knowledge of the European and international fresh produce markets.

Mike speaks fluent Italian and has travelled far and wide to interview key players in the international fresh fruit and vegetable business. He has also chaired and spoken at a number of industry conferences, including Global Berry Congress, Fruitnet World of Fresh Ideas, Fruitnet Forum South-East Europe, Asiafruit Congress and Macfrut.