Pagoda opens first store in Taiwan

For fresh fruit and vegetable marketing and distribution in Asia
Gabrielle Easter

BY GABRIELLE EASTER

@gab_produceplus

Pagoda opens first store in Taiwan

Chinese greengrocer Pagoda has expanded outside of mainland China, opening a store in Taiwan

Pagoda opens first store in Taiwan

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Chinese greengrocer Pagoda officially opened its first store in Taiwan on 14 August.

The store in Dali District, Taichung, is the first outside of mainland China for the rapidly expanding fruit store, and makes Pagoda the first Chinese fruit grocer top open a store in Taiwan.

The company said it has long wanted to open a store in Taiwan, and hopes to build stronger relationships with the local fruit businesses, and develop the fruit retail market in the country.

With few fruit shops in Taiwan, Pagoda chairman and co-funder Yu Huiyong said that there is an opportunity, and a challenge, in developing the chain store format in Taiwan.

Yu has previously told Fruitnet that Pagoda was eyeing stores in Singapore as well.

 

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