Exporters appeal for investment

For fresh fruit and vegetable marketing and distribution in Asia
Fruitnet.com Staff

BY FRUITNET.COM STAFF

Exporters appeal for investment

The Pakistan government is urged to focus funding in certain areas

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Pakistan's fruit exporters have lobbied the government on how it should spend its money to boost the country's produce exports, ahead of the Finance Minister's annual budget announcement.

In a letter to the Federal Finance Ministry, fruit and vegetable exporters said government efforts should focus on the introduction of improved varieties, such as seedless mandarins; improving product quality (through the management of fruit flies – especially in mango, guava and citrus, and the management of kinnow rind blemishes); improved orchard management practices (technology and training); and improved post-harvest handling (cold chain and value-added products technology and training). For this purpose, necessary funds should be provided in the budget, they said.

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