Bharti branches into Madhya Pradesh

For fresh fruit and vegetable marketing and distribution in Asia Staff


Bharti branches into Madhya Pradesh

Bharti Retail has signaled its arrival in Madhya Pradesh with the opening of its first hypermarket in the Indian state

Bharti branches into Madhya Pradesh

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Bharti Retail COO Andrew Levermore said Madhya Pradesh was an important state for the company.

He added that the new hypermarket has provided quality employment opportunities to over 175 people, including housewives, differently-abled people, fruit and vegetable vendors, and school and college dropouts.

The outlet in Indore will offer a wide range of homeware and furnishings, an apparel range, a range of electronics and electrical appliances, books, food and groceries, as well as fresh fruit and vegetables.

The opening is part of an expansion push by the company, which plans to add 3,000-4,000 stores across all retail formats over the next three to four years, according to a recent report from Reuters.

"This will be part of US$6bn in investment that we had announced in 2006 for our retail plans," said Bijou Kurien, president and chief executive lifestyle at Reliance Retail.

The group currently operates 1,000 retail stores in India across all formats.

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