JEFF LONG
Jeff is North America correspondent for Americafruit, Asiafruit and Eurofruit. Based in Santa Barbara, California, he has held a number of previous roles in the US fresh produce business.
- Florida grapefruit fetches premium>
Florida grapefruit fetches premium
by Jeff Long 5 November 2019 Citrus
Consumers in Europe and Asia still prepared to pay-up for high quality fruit
- CA grapes bounce back>
CA grapes bounce back
by Jeff Long 4 November 2019 Grapes
Quality shines through after a bumper Mexican crop delayed the start to sales…
- CA pomegranates get Korea boost>
CA pomegranates get Korea boost
by Jeff Long 27 September 2019 Exotics
California pomegranate exports could receive a boost this season as South…
- Is China's avocado boom slowing?>
Is China's avocado boom slowing?
by Jeff Long 27 September 2019 Avocados
Mexican avocado exporters are targeting Europe this season, as demand in China…
- Export concern for CA pomegranates>
Export concern for CA pomegranates
by Jeff Long 25 September 2019 Fruit and Exotics
Leading supplier concedes shipments to Australia will be a…
- Major CA grape player VBZ downsizes>
Major CA grape player VBZ downsizes
by Jeff Long 19 March 2019 Grapes
Leading California grape grower-shipper to lay off more than 500 staff, while…
- California citrus shipments take a hit>
California citrus shipments take a hit
by Jeff Long 13 March 2019 Fruit and Citrus
Citrus growers feel the physical heat of summer weather alongside the…
- Mexican asparagus in demand>
Mexican asparagus in demand
by Jeff Long 21 January 2019 Vegetables and Asparagus
With favourable weather and trade channels clean Mexico’s asparagus…
- California cherry crop down>
California cherry crop down
by Jeff Long 25 April 2018 Stonefruit and Cherries
Forecast suggests volumes will be almost 60 per cent lower than last season
- China tariffs: US trade reaction>
China tariffs: US trade reaction
by Jeff Long 3 April 2018
Key figures in the US fresh fruit export trade discuss the potential impact of…
