Marketing
- Mexican avocado promotions hit the fast lane>
Mexican avocado promotions hit the fast lane
by Maura Maxwell 12 January 2021 Avocados
AFM hopes to lift sales in 2021 with its tailored approach to individual…
- Limoneira makes marketing changes>
Limoneira makes marketing changes
by Liam O’Callaghan 8 January 2021 Fruit and Citrus
John Chamberlain has retired from his role as vice president of marketing and…
- Study shows avocados improve gut health>
Study shows avocados improve gut health
by Maura Maxwell 6 January 2021 Avocados
Adding the green fruit to your daily diet can improve the diversity of your…
- Pandemic lifts Mexican avocado sales>
Pandemic lifts Mexican avocado sales
by Maura Maxwell 5 January 2021 Avocados
A decision to switch its marketing strategy during the pandemic has paid off…
- Bumpy ride may not be over>
Bumpy ride may not be over
by Stephan Schneider 5 January 2021 Citrus
The pandemic may have permanently changed the way that all of us in the fresh…
- Tell us how Covid is shaping your business>
Tell us how Covid is shaping your business
by Mike Knowles 4 January 2021 Fruit and Vegetables
By taking part in our survey, you can help the industry better understand the…
- Asiafruit December/January out now>
Asiafruit December/January out now
by Liam O’Callaghan 4 January 2021 Fruit, Citrus, Grapes, Vegetables and Cherries
Latest edition of Asiafruit Magazine wraps up an unprecedented 2020 and…
- Chile’s first cherry promotion in India>
Chile’s first cherry promotion in India
by Liam O’Callaghan 3 January 2021 Fruit and Cherries
Indian consumers were introduced to a new promotional campaign for Chilean…
- VIP marks 30 years with apple monument>
VIP marks 30 years with apple monument
by Mike Knowles 18 December 2020 Apples & Pears
Italian marketer has grown from three employees in 1990 to create a cooperative…
- JWM recognised at Shenzhen Reading Month>
JWM recognised at Shenzhen Reading Month
by Sponsored Content 18 December 2020 Fruit and Berries
Sponsored content: Joy Wing Mau wins ‘Special Supporter’ Award at…