Asiafruit Congress 2010

Registrations are now open for Asiafruit Congress, Asia’s leading fresh produce business conference, which comes to Hong Kong on 7-9 September 2011.

The three-day event, which runs alongside ASIA FRUIT LOGISTICA, attracts some 500 top decision-makers from fresh produce businesses around the world.

Organised by Asiafruit Magazine, Asiafruit Congress is made up of expert presentations and panel discussions exploring the latest trends and developments for the fresh produce business in the fast-paced Asian market.

This year’s conference programme highlights kicks off with an in-depth look at Asia’s retail sector, with a panel comprised of leading supermarket buyers discussing the big issues in Asian retail, from direct sourcing to food safety.

Effective retail marketing is key to attracting the growing number of discerning Asian consumers – global case studies will be used to examine how to grow sales through innovative new concepts and approaches, from product lines to packaging.

There will also be a spotlight on the emerging export potential of Peru and what it can offer to Asian buyers, as well as an examination of the changing dynamics of Asia's apple markets, such as the new opportunities for suppliers and for varietal diversification.

The ample networking opportunities available at Asiafruit Congress makes the event one of the best places to establish vital new contacts in the lucrative Asian market.

Keep up to date with programme and market news at www.asiafruitcongress.com

For all delegate, marketing and press queries, contact:

Hannah Gorvin
Commercial Manager
Asiafruit Congress 2011
Tel: +44 20 7501 3725
Fax: +44 20 7498 6472
Email: info@asiafruitcongress.com