Bruñó melons

A Spanish melon marketer brought an early taste of summer to the citizens of Valencia this week by converting a square in the city centre into an urban beach complete with sand and deckchairs.

Hermanos Bruñó invited passers by to relax on the improvised beach and sample its melons, which it describes as “the perfect antidote to the summer heat”.

“Bruñó melons are the ideal accompaniment on a hot day,” the company said. “Besides their excellent flavour, they have a high water content and natural sugars to provide an energy boost, and offer a more natural alternative for consumers than bottled drinks.”

Produced in Murcia and La Mancha, as well as in Brazil and Senegal, Bruñó melons are available year-round.

“We use the finest seeds and are in constant contact with the seed companies to keep abreast of the latest innovations in this field,” Bruñó said in a press release. “And each individual melon is manually selected to ensure that only the highest g