Jazz apples from Enzafruit Continent are now being targeted at the youth market, thanks to the launch of a new website today (1 June).
The Jazz apple kids website has been introduced to allow children to 'discover Jazz apples in a fun and playful way', according to Enzafruit.
On the site, children can play games, learn recipes, read about the adventures of characters Lili & Ed Snackerman and also discover more about New Zealand as a country.
In addition, the group is introducing a kids loyalty programme that allows them to collect special Jazz apple gadgets.
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