Spain kicks off US citrus campaign

The international marketing magazine for fresh produce buyers in Europe
Maura Maxwell

BY MAURA MAXWELL

@maurafruitnet

Spain kicks off US citrus campaign

First vessel of the 2015/16 season currently bound for Philadelphia

Spain kicks off US citrus campaign

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Spanish citrus exporters are looking to claw back some of the ground they have lost in the US market due to strengthening competition from other sources.

The first shipment bound for Philadelphia set sail from Castellón on 26 October, carrying 2,000 tonnes of clementines supplied by a number of companies including Anecoop, Martinavarro, Nulexport and García Ballester. It is one of around 12 weekly sailings that will depart for the US until January.

US-bound shipments of citrus from the port of Castellón have fallen by 37 per cent over the past four seasons as the US has opted increasingly for citrus from Morocco. The market has also expressed a clear preference for late season Southern Hemisphere varieties such as Nadorcott and Orri over those that Spain produces during the early season.

During the 2010/11 season 47,947 tonnes of citrus were shipped from Castellón to the US but in 2014/15 this had fallen to 30,135 tonnes.

 

 

 

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