Florette Christmas Classic Crispy

The new Florette Christmas packaging

Salad brand Florette is preparing for the festive season in the UK by giving its packaging a Christmas makeover.

Bags in its Classic Crispy range will feature a limited edition Christmas design from 7 to 24 December, with the hope of inspiring shoppers.

Elaine Smith, marketing controller at Florette, said: “Salad remains a popular choice for pre and post-festive gatherings.

“We therefore wanted to inspire retailers and consumers alike by adding a touch of feelgood sparkle to create some stand out at the fixture.”