The international marketing magazine for fresh produce buyers in Europe
Carl Collen

BY CARL COLLEN

Polymer celebrates landmark in Berlin

Retail ready packaging specialist will mark its 25th anniversary at this year's Fruit Logistica

Polymer celebrates landmark in Berlin

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Polymer Logistics, a leading provider of 'One-Touch/Retail Ready Packaging (RRP)' solutions to global retailers, will celebrate its 25th anniversary at this year's Fruit Logistica in Berlin.

"From the time of its founding, Polymer Logistics has maintained a singular focus on developing and providing customer-centric solutions," the group noted. "Initially, as a joint venture between GE Plastics and ZAG, it looked to manufacture plastic pallets from recycled material. In 2000, when Polymer shifted its business model to pooling to better address customer needs, GE was bought out in order to apply the new strategy."

Aided by an innovative in-house design team and dedicated manufacturing capability, Polymer has looked to deliver the best in returnable transport, storage and display products to the market.

These offerings, including rising floor shippers, one-touch beverage tray systems, Cleanpal, Universal Display Pallet, dollies, and many others, provide substantial cost and environmental benefits. Their robust construction enables them to withstand the rigorous demands of retail supply chain logistics for many years.

As Polymer has repositioned itself from a niche provider to the mainstream, its most exciting innovation has been the Wood-look Crate, released in 2014.

The company was the first to introduce the wood-effect plastic containers to the perishable goods market, significantly enhancing the appearance of fresh produce in stores. Wood look crates give a ’natural’ feel to shoppers and have led to 4-6 per cent sales increases at chains using them.

Most recently, Polymer now also provides technology-related services, with the company’s Internet of Things (IoT) solutions delivering real-time inventory visibility, location, and other information such as shock and temperature – helping retailers reduce business risks, save money, and create new revenue streams.

“After 25 years of investing in our clients and in the partnerships that we created, developing the most innovative and technological solutions along with uncompromising services and building an outstanding track record, Polymer Logistics is growing and advancing towards a new era," said Gideon Feiner, CEO, Polymer Logistics. "We are financially stronger, faster to market, and benefit from the experience of our first quarter century in the marketplace. We are now starting another 25 excellent years with more innovative developments to come.”

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