The international marketing magazine for fresh produce buyers in Europe
Carl Collen

BY CARL COLLEN

Mondi and Cartro launch avo box

New packaging weighs 18 per cent less than the existing solution and is completely paraffin-free and recyclable

Mondi and Cartro launch avo box

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Packaging and paper group Mondi has partnered with Cartro, a leading provider of corrugated packaging in Mexico, to enter the fresh produce segment with a new avocado box that is "sustainable by design".

Mondi’s portfolio of paper grades, FirstClassFlutes and ProVantage Kraftliner Aqua, meet these requirements and together, the two companies have developed a new corrugated box that they have said "stands out from the competition".

“Our company is the biggest independent corrugator in Mexico and known for reliability and quality," said Juan Javier Gonzalez, CEO at Cartro. "Thus, when we decided to enter a new market, we needed to be able to stick to our guiding principle of 'Quality on time’. We wanted the new packaging to be a quality reference point, so we joined forces with Mondi to develop a lightweight corrugated box that can withstand the challenges of long haul transport in humid environments.”

Markus Gärtner, CEO corrugated packaging at Mondi noted: “At Mondi, we have developed a customer-centric approach called EcoSolutions, which helps us to deliver the right sustainable packaging solutions for our customers. We partner with our customers to help them achieve their sustainability goals with solutions that are fit for purpose and sustainable by design.”

Fit-for-purpose packaging designs and paper grades are an important part of protecting fresh produce.

According to the 2019 ‘State of Food and Agriculture’ report from the UN’s Food and Agriculture Organisation (FAO), approximately 14 per cent of the world’s food is lost between harvest and retail sale.

"Inadequate storage and transportation are among the main causes," Mondi said. "To tackle the global problem of food waste, appropriate packaging for fruit and vegetables is essential."

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