Monsanto in De Ruiter acquisition

The international marketing magazine for fresh produce buyers in Europe
Carl Collen

BY CARL COLLEN

Monsanto in De Ruiter acquisition

Monsanto is looking to enhance its vegetable seed business with a €546 acquisistion

Monsanto in De Ruiter acquisition

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US-based agriculture group Monsanto has announced the €546m acquisition of De Ruiter Seeds, the Dutch seed company, in a bid to strengthen its vegetable seed business.

The deal, said Monsanto chief financial officer Terrell Crews, is expected to turn the group's vegetable seed operation into a US$1bn (€632.9m) revenue business by 2012.
"De Ruiter Seeds is a leading provider of high-quality products to growers within the protected-culture vegetable seed market," said Mr Crews. "This acquisition represents an opportunity to not only transform, but to further grow our vegetable seed business in a high value, fast-growing market segment."

The move is expected to bring a number of mutual benefits to both companies, with De Ruiter breeders able to take advantage of Monsanto's experience and research in market-assisted breeding.

Biense Visser, De Ruiter CEO, said: "De Ruiter's investment in high-quality seeds, our leadership in the protected culture market, and our dedicated professionals will be a valuable addition to Monsanto’s business." 

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