THE BRAMLEY Apple Campaign has launched two new websites, providing up-to-date information for the trade sector and consumers.

The industry site www.bramleytrade.co.uk is expected to appeal to retailers, manufacturers, processors and the food service sector.

It includes material on category management; profitability and quality; research; and details of relevant literature and logos. Bramley events are also listed, as well as a selection of recipes developed for the catering industry.

The consumer site www.bramleyapples.co.uk is designed to be easy to navigate, and features celebrities' favourite Bramley dishes, Bramley apple events and activities.

Commenting on the launch, chairman of the Bramley Apple Campaign Ian Mitchell said: 'Each site gives a practical source of Bramley facts and figures, information regarding events, as well as recipes suitable for a wide audience.'l

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