Chiquita is launching a number of new products, including a smoothie available in three different flavours, and ready-to-eat snacks including pineapple, melon and fruit salad.
The new products will be launched on the European market in September.
“In view of the growing interest in health and lifestyle throughout Europe, we feel it is important to give consumers the opportunity to increase their fruit consumption with more value-added, great-tasting convenience products," said Chiquita Europe president Michael Loeb.
The company also presented a pilot project sponsored by the GTZ, (German Agency for Technical Cooperation) in which a 100-hectare section of the Nogal Reserve tropical rainforest in Costa Rica will be integrated into a green corridor extending from Panama to Mexico.
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