Freshware

Paper ordering is a thing of the past for some wholesalers

Two wholesalers in New Covent Garden Market have switched from paper order books to iPads through a software package from Freshware.

Staff at Premier Fruits and French Garden will benefit from instant live data, pallet tracking, and a web portal supplier database.

The software also offers the ability to trace products from point of planting, chemical applications and harvesting, through the new ‘Agrilogic’ suite of programmes.

Managing director Iain Furness said: “One of the key changes for many warehouse staff was the move from the familiar paper order books to iPads and the ability to access instant live data.” But he added that warehouse and office staff have given 100 per cent positive feedback on the new system.

Freshware’s parent company Affinitus recently expanded its portfolio to provide more mobile solutions, to further cater for the wholesale and foodservice sectors. It has over 250 customers in total.

Freshware director Paul Hardy said he is confident that the software is second to none in the market place.