Bilka berries

New Year's Eve celebrations across the country coincided with strong berry sales.

After a festive season of indulgence, shoppers kicked off the new year with good intentions, as fruit and vegetable sales soared at Waitrose.

Sales of raspberries were up 33 per cent, blueberry sales increased by 22 per cent, and avocado sales rose by 40 per cent in the week ending 2 January 2015.

Salad ingredients also did well despite the cooler weather, with beetroot sales up by 25 per cent, and radishes up by 145 per cent, compared to this time last year.