Strong fresh fruit and salad sales helped high street foodservice giant Greggs grow in the first quarter of the year.

While it may be better known for serving sausage rolls and pasties, Gregg's move towards offering healthier options seems to have paid off.

These include the aforementioned upgraded range of salads, more fresh fruit products, and 'innovative new products such as Teriyaki Chicken Noodle and Falafel with Houmous”.

As a result, total sales at Greggs rose 5.7 per cent in the 18 weeks to May 7, while like-for-like sales - which excude new stores opened in the last year - rose by 3.7 per cent.

Conditions on the high street were 'softer' in March in line with a general slowdown in consumer spending, the foodservice firm said, but noted that things had improved in recent weeks.

Greggs revealed that it had opened 43 new shops, against 21 closures, and had completed the refurbishment of 55 stores.

On the fresh produce front, Greggs last week (w/c 2 May) moved to put Fairtrade bananas in 350 of its stores.