SeeTree platform integrates high-res aerial drone imagery and information collected on the ground by sensors, and agronomy teams
Industry association Freshuelva said planted area will grow by just 1 per cent, with strawberries and blueberries leading the charge
To mark the milestone, the tomato brand has launched its first-ever TV advertising campaign
Range is named Product of the Year 2026 by the Grand Prize for Innovation, voted by consumers
Some 5,500 tonnes harvested across Italy, Greece, France, Spain and Portugal this season
Season launch events held to help boost demand in key markets across Asia
Boosted volumes and a refreshed marketing programme support expansion for Australian-grown flat peaches and nectarines
Retailer and importer build programme for pre-ripened avocados, with sales during Peruvian season more than doubling year on year
Strong berry and grape sales have helped fruit become the fastest growing category in UK grocery as Brits shift to healthier diets, according to new figures
New targets cover entire value chain, including emissions from farming
Next year will be the 20th anniversary of the popular countryside event
Season launch events held to help boost demand in key markets across Asia
Box of cherries sold for A$60,000 at Perth Markets to raise money for Rare Care Centre at Perth Children’s Hospital