Naturipe Farms and Hortifrut expand berry genetics platform
Landmark collaboration with MBO will build new capabilities to deliver more consistent, flavourful berries from field to fork
Naturipe Farms and Hortifrut expand berry genetics platform
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Top Stories from Eurofruit
Comment: Thriving in Europe’s challenging apple business
Jan Nowakowski of Genesis Fresh says that ensuring consistent quality and maintaining reliable supply remain the priorities
Join Europe’s tropical fruit leaders in Barcelona
With less than a month to go, secure your place at Europe’s leading forum for the tropical fruit business now
LATEST EDITION
Find out what’s in the latest edition of Eurofruit Magazine.
Conversations
Fruitbox 118 · Kurt Ratschiller & Benjamin Laimer, VIP Val Venosta
Chris talks with Kurt and Benjamin about how VIP Val Venosta is looking to breathe new life into the Golden Delicious offering
Fruitbox 117 · Hein Deprez, Greenyard
Greenyard’s founder discusses the company’s recent privatisation and explains why he sees an urgent need to redefine healthy eating
Fruitbox 116 · Mark Landini, Landini Associates
Sydney-based retail consultant explains how supermarkets can reconnect with customers through better design, storytelling, and a renewed focus on food
Marketing
Romagna PGI Peaches and Nectarines unveils new marketing campaign
Co-financed by the Emilia-Romagna Region, the two-year initiative will cover Italy and Germany
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Fruitnet Events
Registrations open for Fruitnet Citrus Congress
Book now to secure your early bird discount to Fruitnet’s conference and networking event
Keep calm and berry on: Top takeaways from Fruitnet Berry Congress
Mike Knowles and Maura Maxwell are joined by FPJ editor Fred Searle for a berry-themed edition of The Fresh Ideas Show podcast
Berry business faces up to new challenges as growth continues
Investment in varieties, segmentation, marketing and technology will help build more profitable berry business, delegates heard at Fruitnet Berry Congress
Technology
RFID pilot scheme aims to eliminate the need for manual labelling of picking crates
The initiative is a collaboration between Agromanager, Munckhof and five fruit growers
PPWR: What to do now, and what can wait
The technology helping to get growers on track
New robot uses AI to ‘read’ entire orchards
Comment: As ripening tech matures, what next for avocados?
Gruppa Organic optimistic for growth despite frost and global challenges
Bananas on the brink? Professor James Dale has other ideas…
Tesco to sell Cotton Candy-branded grapes year round
Ceres Fruit Growers completes multi-million rand facility overhaul
Events
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Sustainability
Zero Carbon Forum welcomes first wholesaler in Sysco GB
The non-profit organisation says building resilience is becoming as important as reducing emissions for hospitality businesses, necessitating the expansion of industry collaboration
Innocent awards £1mn in grants to fruit and veg projects
Farm donations to food banks jump 55 per cent
The technology helping to get growers on track
Jingold backs Death Valley ultramarathon runner
New robot uses AI to ‘read’ entire orchards
Women: the hidden backbone of agriculture
Can South Africa’s rail revolution get citrus exports back on track?
France faces ‘catastrophic’ vegetable shortage after triple heatwave
Packaging
PPWR: What to do now, and what can wait
With less than two weeks to go to the implementation of the new rules, Nico Broerson, CEO of Simvia (formerly Agriplace) sets out a readiness blueprint for produce companies
Tesco to sell Cotton Candy-branded grapes year round
European consumers prioritise sustainable packaging despite cost pressures
West Pak Avocado unveils new organic programme identity
F.lli Orsero fires up guacamole kits as consumers warm to avocados
Timcon urges UK government to cut pallet business red tape
Fruitnet Berry Congress asks: how can packaging prosper?
Events
Macfrut 2026: global fruit and vegetable sector meets in Rimini
Trade fair returns to Rimini Expo Centre on 21-23 April 2026, with over 800 international buyers expected to attend
Looking inside every fruit without ever cutting one open
How Orbem’s industrial MRI technology is eliminating guesswork, waste, and labour dependency from fresh produce quality control
Macfrut: much more than a trade fair
A year-long journey through the global fresh produce supply chain culminates in Rimini on 6-8 May
Rooted in innovation: Macfrut 2025 unites science and agriculture
The International Potato Symposium and the International Symposium on Biotechnological Tools in Horticulture are among the highlights of Macfrut’s 42nd edition