Fruit Logistica 2026: Three days that will shape the global fresh produce trade
From 4-6 February 2026, the international fruit and vegetable industry will gather in Berlin for the 33rd time
Fruit Logistica 2026: Three days that will shape the global fresh produce trade
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Top Stories from Eurofruit
Moroccan citrus exports face challenges from much-needed rain
Improved water reserves have lifted the mood in Morocco, but persistent rain is disrupting citrus harvesting and forcing downward revisions to export expectations
Fruitnet Berry Congress returns to London
Leading global event for the berry business brings a broad array of supply chain partners – including retailers and suppliers – together for two days of talks, networking and study tours
LATEST EDITION
Find out what’s in the latest edition of Eurofruit Magazine.
Conversations
Fruitbox 117 · Hein Deprez, Greenyard
Greenyard’s founder discusses the company’s recent privatisation and explains why he sees an urgent need to redefine healthy eating
Fruitbox 116 · Mark Landini, Landini Associates
Sydney-based retail consultant explains how supermarkets can reconnect with customers through better design, storytelling, and a renewed focus on food
Fruitbox 115 · Daniel Sauvaitre & Philippe Binard, World Apple & Pear Association
Recorded live at Prognosfruit 2025, the latest episode of Fruitbox brings you instant reaction to this year’s European apple and pear production forecasts
Marketing
Event celebrates quality of European fresh produce
The Europeanfruits campaign hosted an evening in Warsaw focused on freshness, quality and safety standards
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Fruitnet Events
Is the divide in the tomato market destined to widen?
Faced with new challenges, some foresee the increasing commoditisation of fresh tomatoes, despite continued success for premium varieties
Future of tomatoes in the spotlight in Malaga
Tomato experts gathered in the Spanish city of Malaga this week for Fruitnet Tomato Congress, a two-day event highlighting the big future challenges facing the category, as well as the opportunities and solutions for businesses
Fruitnet Tomato Congress looks to the future of tomatoes
On 11-12 November in Malaga, Spain, essential event focuses on how the fresh tomato business can cope with future challenges like climate change, labour challenges, and evolving consumer demand
Technology
Frigotec to present HappyRipe kiwifruit at Fruit Logistica
The Softripe technology developer will present its new AI-driven kiwifruit ripening process at Fruit Logistica
Poland’s TSW fair draws 21,000 visitors and 508 exhibitors
North Bay Produce unveils farmer-focused rebrand
Dubai bolsters standing as regional hub
Comment: A new dawn for innovation – why the EU’s gene editing ruling matters
Fruit Logistica 2026: New Product Showcases celebrates its premiere
EU and India clinch landmark free trade agreement
Unifrutti deploys data resilience software across global network
Rijk Zwaan's R&D investment reaps the rewards
Events
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Sustainability
Moroccan citrus exports face challenges from much-needed rain
Improved water reserves have lifted the mood in Morocco, but persistent rain is disrupting citrus harvesting and forcing downward revisions to export expectations
Frigotec to present HappyRipe kiwifruit at Fruit Logistica
Parametric Service to offer instant relief to farmers
European demand for Egyptian strawberries stays strong
Dubai bolsters standing as regional hub
Fruit Logistica 2026: New Product Showcases celebrates its premiere
Anecoop launches Releva programme for young cooperative farmers
Omer-Decugis & Cie beats annual growth target
Rijk Zwaan's R&D investment reaps the rewards
Packaging
North Bay Produce unveils farmer-focused rebrand
The Michigan-based company will unveil its farmer-focused rebrand at Fruit Logistica, featuring innovative augmented reality labels
Fruit Logistica 2026: New Product Showcases celebrates its premiere
Italian supplier urges consumers to make Snappy decision
Ifco targets one megaton of annual customer carbon savings by 2030
Fruitbox 117 · Hein Deprez, Greenyard
StepacPPC develops packaging to extend pitaya freshness
Drinks, desserts, and decorations: F.lli Orsero launches Duetti
Events
Macfrut: much more than a trade fair
A year-long journey through the global fresh produce supply chain culminates in Rimini on 6-8 May
Rooted in innovation: Macfrut 2025 unites science and agriculture
The International Potato Symposium and the International Symposium on Biotechnological Tools in Horticulture are among the highlights of Macfrut’s 42nd edition
Perfectly ripened kiwis with Softripe
Frigotech will showcase what is possible for kiwifruit at Fruit Logistica in Berlin
Egypt sends 30 exhibitors to Macfrut
The Italian fresh produce exhibition is set to host a special Egyptian pavilion, organised by Expolink, the Egyptian Exporters Association