Eurofruit | Fruitnet

Analysis: Italians buy more fruit and veg as big retailers strengthen grip on market

2026-03-09T11:40:00+00:00By Mike Knowles

Consumers in Italy bought more fresh produce in 2025 for first time in years, with packaged and organic products performing especially well

Analysis: Italians buy more fruit and veg as big retailers strengthen grip on market

Conference and networking event brings business leaders together to discuss better products, stronger supply chains, and new market trends

Conference and networking event brings business leaders together to discuss better products, stronger supply chains, and new market trends

Find out what’s in the latest edition of Eurofruit Magazine.

Fruitbox 117 · Hein Deprez, Greenyard
Greenyard’s founder discusses the company’s recent privatisation and explains why he sees an urgent need to redefine healthy eating
Fruitbox 116 · Mark Landini, Landini Associates
Sydney-based retail consultant explains how supermarkets can reconnect with customers through better design, storytelling, and a renewed focus on food
Fruitbox 115 · Daniel Sauvaitre & Philippe Binard, World Apple & Pear Association
Recorded live at Prognosfruit 2025, the latest episode of Fruitbox brings you instant reaction to this year’s European apple and pear production forecasts

Promotion seeks to raise the visibility of stonefruit grown by national cooperatives amongst Spanish consumers

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