The outlook for citrus in unpredictable times
The annual online event for the global citrus business, brought to you by the World Citrus Organisation and Fruitnet Media International, looks at major developments and future challenges in the global citrus market.
(All times are CET)
13:00
Welcome
- Chris White, Fruitnet Media International
Session 1
The big picture: Production forecasts and market analysis for the citrus business
13:05
Presentation of the 2022 Northern Hemisphere citrus forecast.
- Philippe Binard, World Citrus Organisation
- Gil Kaufman, World Citrus Organisation
13:25
Analysis of the current global citrus market and Northern Hemispheres production season.
- Eric Imbert, CIRAD
Session 2
Testing the resilience of the citrus market
13:45
Navigating global citrus logistics in turbulent times.
- Richard Bright, Reefer Trends
14:05
Panel discussion – How to curtail crisis and ensure the survival of today’s citrus business.
- Linda Cunningham, Classic Harvest
- Marta Bentancur, Uruguay Fruits
- Rafael Llerena, Easyfresh Logistics
- Anya Jaworski, San Miguel
Session 3
Ways to nurture the environment and health for citrus development
14:35
Nutritional composition and health benefits of world citrus – a comprehensive new study
- Claudie Dhyique-Mayer, CIRAD
14:55
Health and nutrition: the key to unlocking citrus demand.
- Dr Rosa Walsh, Florida Department of Citrus
15:15
The power of promotion: Lessons from the ‘Welcome to the Lemon Age’ marketing campaign.
- Oscar Mozún, Tactics
15:35
A more sustainable approach to water management: GlobalGAP Spring Certification explained.
- Helen Prosdocini, GlobalGAP
15:55
Closing remarks
- Chris White, Fruitnet Media International