LATEST EDITION

Find out what’s in the latest edition of Fresh Produce Journal Magazine.

Conversations

Marketing

Equifruit's Jennie Coleman and Kim Chackal at GPFS 2025

Equifruit pokes fun at wellness culture in consumer campaign

Innovative banana supplier is highlighting the low cost of switching to Fairtrade

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Sustainability

Fresh Express bagged salad US Atlanta MUST CREDIT Scott Habermann - Adobe Stock

IFPA urges exemption for fresh produce from ultra-processed definition

The International Fresh Produce Association has submitted comments to US health departments emphasising that fresh fruits and vegetables should remain central to nutrition strategies as officials develop definitions for ultra-processed foods