AGENDA FOR
FESTIVAL OF FRESH
2024

 

INSPIRATION STAGE  

With an eye on current trends and future developments, our Inspiration Stage speakers assess the state of play in the UK fresh produce industry and discuss what it takes to thrive at a difficult time for the sector. Through a combination of panels, interviews and talks, we get to grips with today’s challenges, and explore opportunities to succeed with agile production, innovative marketing, and sustainable processes.  

9.30-11.00: Production & trade  

With a general election approaching, industry leaders, politicians, major suppliers, and trade bodies discuss the hot topics in production and trade – from inflation to border checks, labour, government support, and R&D. Expect lively debate and frank discussions.  

11.00-11.30: Coffee break  

11.30-12.45: Retail, foodservice and marketing  

Leading figures in supermarket buying, retail analysis, wholesale and foodservice, and marketing come together for a fascinating session on the latest trends, challenges, and opportunities in fruit and vegetable supply. Expect insights, innovation, and inspiration.  

12.45-13.15: Festival of Fresh Awards  

We announce the winners of the Festival of Fresh Awards, now in their second year, as selected by Fresh Produce Journal’s editorial team for outstanding achievement in the UK fruit and vegetable industry.  

Awards will be presented in the following six categories: 

Retail Supplier of the Year 
Non-Retail Supplier of the Year 
Marketing Magic Award 
Sustainable Champion Award 
Editor’s Award 
New category for 2024: Innovation Award  

13.15-14.15: Lunch  

14.15-15.30: Sustainability  

Key players in environmental agriculture, precision farming, organic production, compliance, and food rescue discuss new ways to ensure the sustainability and future success of the UK fresh produce sector. Expect innovation, progressive thinking, and big questions.  

Plus there will be a handful of separate talks and showcases on exhibitors’ stands throughout the day.