London restaurant to use It’s Fresh technology

Britain's favourite fresh produce magazine since 1895
Nina Pullman

BY NINA PULLMAN

@nina_pullman

London restaurant to use It’s Fresh technology

Canteen founder has called for other restaurants to follow suit to help cut food waste in foodservice sector

London restaurant to use It’s Fresh technology

It's Fresh technology can help extend shelf life 

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Shelf-life specialist It’s Fresh has made inroads into foodservice with a new partnership with London restaurant Canteen.  

The restaurant is locating the ethylene absorber technology close to fresh fruit and veg displays, the Evening Standard reported, after founder Dom Lake spotted the filters in supermarket fruit punnets.

Now, he is calling for other restaurants to follow suit and help cut down on food waste in the foodservice sector, which nationally throws out more than 1.3 billion meals every year, the paper said.

“For every meal eaten in a UK restaurant, nearly half a kilo of food is wasted – through preparation, spoilage and what’s left behind on the plate,” Lake told the paper.

“I saw the It’s Fresh filters in punnets of fruit that I had purchased at the supermarket and saw how much longer my fruit stayed fresh, so I wondered if there was a way we could transport that thinking into the restaurant business."

 

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