Produce industry urged to seize health opportunity
IFPA CEO Cathy Burns issues clarion call and outlines organisation’s key advocacy role
Produce industry urged to seize health opportunity
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Top Stories from Eurofruit
NH apple suppliers eye India gains amid Turkey shortage
US and key European supplying nations set to benefit from drastic drop in Turkish production
Fruitnet Berry Congress returns to London
Leading global event for the berry business brings a broad array of supply chain partners – including retailers and suppliers – together for two days of talks, networking and study tours
LATEST EDITION
Find out what’s in the latest edition of Eurofruit Magazine.
Conversations
Fruitbox 116 · Mark Landini, Landini Associates
Sydney-based retail consultant returns to Fruitnet’s podcast series to explain how supermarkets can reconnect with customers through better design, storytelling, and a renewed focus on food
Fruitbox 115 · Daniel Sauvaitre & Philippe Binard, World Apple & Pear Association
Recorded live at Prognosfruit 2025, the latest episode of Fruitbox brings you instant reaction to this year’s European apple and pear production forecasts
Fruitbox 114 · Wyard Stomp, Driscoll’s of EMEA
Berry brand’s Europe, Middle East and Africa managing director shares his thoughts on how to grow the category
Marketing
Rob Riggle fronts Avocados From Mexico campaign ahead of Super Bowl LX
The leading avocado brand has recruited the actor and comedian to front its in-store and on-pack activities as football fever builds
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Fruitnet Events
Fruitnet Berry Congress returns to London
Leading global event for the berry business brings a broad array of supply chain partners – including retailers and suppliers – together for two days of talks, networking and study tours
Fruitnet Tomato Congress goes on tour in southern Spain
The second day of Fruitnet Tomato Congress, held in Malaga on 11-12 November, sees delegates explore the facilities of Rijk Zwaan, Unica Group and Granada La Palma
Fruitnet Citrus Congress tackles citrus consumption challenge
Inaugural event discusses effective strategies to boost consumption, particularly amongst the young
Technology
IFPA develops global sustainability framework for fresh produce industry
The International Fresh Produce Association is creating a comprehensive sustainability framework to address mounting environmental, social and economic challenges facing the global fresh produce and floral supply chain
TTA-ISO aims for faster returns in tomato harvesting
Zespri uses satellite technology to combat Italian kiwifruit disease
Sorma Group unveils automated P&P-800 pick and pack system
Saveggy launches plant-based coating in Sweden
IBO Summit 2025 brings together global blueberry participants
Fedemco launches digital passport for wooden packaging
Syngenta partners with Heritable Agriculture for AI-powered seed selection
Peru Meet Up: building fresh connections for Latin America’s fruit trade
Events
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Sustainability
IFPA develops global sustainability framework for fresh produce industry
The International Fresh Produce Association is creating a comprehensive sustainability framework to address mounting environmental, social and economic challenges facing the global fresh produce and floral supply chain
Greece prepares for tough kiwifruit campaign
TTA-ISO aims for faster returns in tomato harvesting
Zespri uses satellite technology to combat Italian kiwifruit disease
Rockit under pressure as New Zealand grower enters administration
Comment: The future of food is in local intelligence
Produce shippers await net zero vote amid US threat
Zespri targets world’s healthiest fruit brand status by 2035
SiCar Farms opens new distribution centre at Port Manatee
Packaging
IFPA develops global sustainability framework for fresh produce industry
The International Fresh Produce Association is creating a comprehensive sustainability framework to address mounting environmental, social and economic challenges facing the global fresh produce and floral supply chain
Sorma Group unveils automated P&P-800 pick and pack system
Fedemco launches digital passport for wooden packaging
F.lli Orsero raises awareness of food waste with limited edition banana packs
Fruitnet Tomato Congress goes on tour in southern Spain
British Berry Growers showcases sustainability gains
Delicate fruits, tough challenges: smart packing innovations by Milbor PMC
Events
Macfrut: much more than a trade fair
A year-long journey through the global fresh produce supply chain culminates in Rimini on 6-8 May
Rooted in innovation: Macfrut 2025 unites science and agriculture
The International Potato Symposium and the International Symposium on Biotechnological Tools in Horticulture are among the highlights of Macfrut’s 42nd edition
Perfectly ripened kiwis with Softripe
Frigotech will showcase what is possible for kiwifruit at Fruit Logistica in Berlin
Egypt sends 30 exhibitors to Macfrut
The Italian fresh produce exhibition is set to host a special Egyptian pavilion, organised by Expolink, the Egyptian Exporters Association