Markets news from Fresh Produce Journal

Essential stories, analysis and research from UK’s fresh produce markets, with a focus on retail, wholesale, marketing, and consumers.

Drought in AH Worth field

Experts urge action to avoid food crisis

2026-05-28T11:02:00+01:00By

The UK is “sleepwalking” into a food crisis, food experts warn the government in a co-signed letter demanding urgent action

Rijk Zwaan Red Margarita

‘More excitement’ needed to boost cabbage demand

2026-05-28T09:47:00+01:00By

Rijk Zwaan’s Christian Spangenberg says category needs new colours, shapes and sizes, as well as climate resilience

Vog organic Inored apples Armin Huber

Organic apple demand continues to grow, says Italian supplier

2026-05-28T08:55:00+01:00By

Research suggests organic fruit market continues to offer strong growth opportunities across Europe

TV personality Harriet Cowan is the new British produce ambassador for Aldi

Aldi to invest £5bn in long-term British supply deals

2026-05-27T14:49:00+01:00By

Aldi confirms major investment to help achieve goal of buying 50 per cent of all British fresh produce through long-term agreements

Chopped salads are trending on social media

Tesco launches new lines as chopped salad ‘craze’ takes off

2026-05-27T10:25:00+01:00By

Retailer has developed three new chopped salads based around crunch and colour as social media trend drives interest in ’big flavour’ 

Matt Tebbutt visited Simon Conway on the British Tomatoes stand

Fresh produce on display at FarmFest

2026-05-27T09:58:00+01:00By

British tomatoes and Jazz apples were part of Jeremy Clarkson’s first FarmFest, which welcomed 40,000 visitors to Stoneleigh Park over the May bank holiday

Lidl is now the UK's fifth biggest retailer

Lidl becomes UK’s fifth largest retailer

2026-05-27T09:40:00+01:00By

Discounter has overtaken Morrisons with a new record market share, as elsewhere inflation pressures ease slightly to slowest rate since December 2024

A bumper 2026 crop of Picota cherries is expected

Picota cherries to see ‘best season in years’

2026-05-27T09:08:00+01:00By

Producers of the protected Valley del Jerte variety are forecasting record volumes and excellent quality

Bananas supermarket UK

Supermarkets scoff at price cap proposal

2026-05-22T12:59:00+01:00By

UK’s big food retailers pour scorn on government’s suggestion of price caps on essential items to ease cost of living crisis

Tesco Agri-Tech Challenge

Tesco opens applications for ninth annual Agri-Tech Challenge

2026-05-21T11:04:00+01:00By

Retailer invites innovators to submit solutions that might help build more resilient, sustainable and productive food supply chains

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Co-op Best in Season range

Co-op strengthens support for UK potato growers

2026-05-21T09:49:00+01:00By

The UK retailer has introduced ‘best of season’ potato packs as it looks to make greater use of a broader range of homegrown varieties

Supermarket shopper browsing fresh produce Adobe Stock

Certification matters for compostable claims, says Sinclair

2026-05-21T09:39:00+01:00By

Sinclair’s Duncan Jones discusses sustainability claims, consumer understanding, and the value of transparency and clarity

Climate change could see oranges grown in the South East of the UK

Oranges and chickpeas will be ‘viable UK crops’ under warming climate

2026-05-20T10:12:00+01:00By

Water storage, adaption to sustainable farming and increased domestic production are critical if the UK is to maintain farming viability and food security, according to government climate report

Florette PMPs

Florette introduces price-marked salad packs for independent retailers

2026-05-19T10:39:00+01:00By

Salad supplier launches new packs with recommended retail price incorporated into bag designs for first time

Asda has revamped its fresh produce offer

Asda unveils major fresh and frozen range revamp

2026-05-19T09:06:00+01:00By

Retailer has announced the biggest upgrade across product, price and in-store environment in recent years, included dedicated staff in fresh produce aisles, free fruit for children and new lower prices