Recently launched vegan ready meal manufacturer The Brook has announced the appointment of Coryll Holland as its customer experience manager.
In the newly created role Holland will be overseeing the way the brand is represented at various trade and consumer touch points, with an emphasis on packaging, online presence and trade and consumer events. She will also be working with the marketing team to develop marketing activities and material.
The new recruit is a graduate in design management and prior to joining The Brook she worked in design-focused brand-building positions for home and kitchenware brand Joseph Joseph and toys and games manufacturer Vivid Toy Group.
Commenting on her appointment, Holland said: “I’m looking forward to working with the team to ensure that there is consistency in the way in which the brand is presented, always encouraging interaction with our target audience.
"I’ve spent the last 11 years immersed in packaging and branding roles, including a period working at global brand consultancy Interbrand, and I’m keen to apply my knowledge and expertise to a product sector that I’m naturally passionate about.”