Vietnam edition spotlights one of Asia’s fastest growing markets and provides a wrap-up of Asia Fruit Logistica’s return to Hong Kong

The October 2023 edition of Asiafruit Magazine is now available to subscribers on the Asiafruit app – Apple, Android and desktop – bringing you the latest news and views from across Asia’s fast-moving fresh produce markets.

You can subscribe to Asiafruit Magazine HERE.

The Vietnam edition spotlights one of Asia’s most exciting markets for the global fruit trade. It is headlined by an exclusive interview with WinCommerce, which stars on the cover after winning Produce Retailer of the Year at the Asia Fruit Awards in Hong Kong. The leading food retailer’s triumph underlines the influence modern retail is having on the growth of the Vietnam market.

An in-depth report on the fruit import market details recent shifts in the trade, with value-oriented offerings gaining ground despite Vietnam’s reputation for demanding premium imported fruits.

Asiafruit October also includes a full wrap-up of Asia Fruit Logistica 2023, which attracted record visitor numbers on its return to Hong Kong. Insights were aplenty at Asiafruit Congress and Asiafruit Business Forum, with key takeaways covered in this issue.

The Asia Fruit Awards 2023 celebrated excellence in Asia’s fresh produce trade. Read about Marketing Campaign of the Year winner Rockit, Importer of the Year Taiwan’s United Produce Company, Produce Retailer of the Year WinCommerce, and winner of the 2023 Impact Award, Tatsuo Horiuchi of Farmind Corporation.

This edition also includes the latest news from across the apple and pear, mango, berry and avocado categories.