Markets news from Asiafruit

Essential stories, analysis and research from Asia’s fresh produce markets, with a focus on imports, retail, wholesale, marketing, and consumers.

China pavilion AFL Asia Fruit Logistica 2024

Asia Fruit Logistica exhibitor preview: China

2025-08-15T02:08:00+01:00By

China is the largest exhibiting nation at Asia Fruit Logistica, with companies from all corners of the value chain represented

AFL 2023 general shot

Asia Fruit Logistica exhibitor preview: Asia

2025-08-13T03:31:00+01:00By

Growers, packers, shippers, and technology providers from all corners of Asia will promote their latest developments, smart solutions, and new products in Hong Kong this year

Product Image - FamilyPackLge-902g-Hand-Deep Blue-LR

Rockit launches new small family pack

2025-08-13T02:02:00+01:00By

The new pack offering follows the successful launch of the Large Family Pack last year 

Thai retailers join the 'Made with Care’ fruit truck campaign launch

New Zealand brings freshness to Bangkok with fruit truck campaign

2025-08-12T07:39:00+01:00By

Trucks deliver New Zealand apples, avocados and kiwifruit directly to Thai customers in NZTE promotion

thumbnail_AF_Website Stories (5)

Asia Fruit Logistica edition of Asiafruit out now

2025-08-12T04:32:00+01:00By

Bumper 30th anniversary issue includes exclusive industry panel breaking down Asia’s fresh produce market over the past three decades plus full preview of Asia Fruit Logistica and Asiafruit Knowledge Centre

Australasia at Asia Fruit Logistica

Asia Fruit Logistica exhibitor preview: Australasia

2025-08-12T03:53:00+01:00

Growers, exporters and marketers from Australia and New Zealand return to Asia Fruit Logistica to highlight new product lines, company restructuring and evolving marketing strategies

EnvyApple2DPlantings

T&G Global returns to profitability

2025-08-12T02:26:00+01:00By

New Zealand company’s half year results reveal significantly improved performance 

Minister for trade and investment Todd McClay and NZ Avocado CEO Brad Siebert

New Zealand avocado industry unites under FernMark

2025-08-06T06:03:00+01:00By

First industry-wide certification secured by New Zealand’s avocado sector

Lemon crop

Turkish lemons “lacking” after frosty spring

2025-08-05T12:30:00+01:00By

Lemons are expected to be in short supply globally this year, as most major suppliers struggle for volumes and the effects of Turkey’s disastrous frost continue to be felt

JOLI

Roc Partners and T&G Global collaborate on premium New Zealand apple project

2025-08-05T01:25:00+01:00By

Partnership will see Joili and Envy apples planted in 40ha of redeveloped orchards in Hawke’s Bay

SUBSCRIBE TO ASIAFRUIT

Asiafruit is the leading fruit and vegetable industry marketing magazine for buyers in Asia.

Subscribe and get 10 issues per year. Plus newsletters and full digital access.

Ger van Burik

Fresh produce industry pays tribute to Ger van Burik

2025-07-31T14:41:00+01:00By

Members of the fresh produce business have mourned the recent death of former Holland Fresh Group representative Ger van Burik, who died on 24 July after more than 14 years coordinating the Netherlands’ presence at major international trade exhibitions

AFL 2024

Momentum builds for Asia Fruit Logistica

2025-07-31T08:50:00+01:00By

Top buyers and suppliers from more than 46 countries and regions preparing to attend Asia’s most important fruit and vegetable event

Del Monte logo computer screen

Fresh Del Monte reports sales and profit growth in Q2

2025-07-30T10:34:00+01:00By

The global fresh produce giant has announced increased net sales and profit for the second quarter of 2025, driven by strong performance in fresh and value-added products

Blueberries Go Big Campaign

USHBC launches ‘Blueberries Go Big’ marketing campaign

2025-07-30T09:20:00+01:00By

The US Highbush Blueberry Council has unveiled a new marketing initiative that aims to forge stronger emotional connections with consumers while highlighting the fruit’s significant benefits in every bite

durian malaysia GEN

China’s appetite for imported durian remains “robust”

2025-07-29T06:49:00+01:00By

Despite more cautious spending, Chinese traders report enduring interest in imported fruits including durian, pineapple and coconut