Markets news from Asiafruit
Essential stories, analysis and research from Asia’s fresh produce markets, with a focus on imports, retail, wholesale, marketing, and consumers.
Art partnerships push Envy sales for Mid-Autumn Festival
Following a successful collaboration with Van Gogh Heritage Foundation in 2023, T&G will feature Forbidden City artwork across its Envy apple Mid-Autumn Festival gift boxes this year
Quality drives China export charge for Pagoda Global Fresh
Deputy general manager Sam Sin says the company is putting quality first as it builds its export business supplying a range of Chinese-grown fruits
Cultural customs drive demand in Taiwan
Modern retail formats continue to develop in Taiwan, but traditional channels still dominate, as Asiafruit’s in-depth market report explains
Asia Fruit Awards: winners announced
Australian Avocados, Joy Wing Mau Group, Sam’s Club China, and Hortifrut IG Berries are the winners of the Asia Fruit Awards 2024
Xing Ye Yuan takes new paths to success in China
Founder Liu Yan talks exclusively to Asiafruit about how the supplier can stay ahead of its competition and achieve global success
Tops CEO sees bright future for bricks and clicks
Stephane Coum, chief executive of leading Thai supermarket retailer Central Food Group, talks exclusively to Asiafruit about the rebound in physical retail post-Covid and the shift to omnichannel
Frutas de Chile visits Vietnam to explore new market opportunities
Delegates visited Long Bien wholesale market, Winmart and Aeon to further understand Vietnam’s dynamic fruit market
Asia Fruit Logistica edition of Asiafruit out now
Bumper issue includes full preview of Asia Fruit Logistica and Asiafruit Knowledge Centre, keynote interview with Central Food Group CEO Stephane Coum, plus features on China, apples & pears, grapes, citrus and more
Joya gets fresh brand identity
Building on the success of the new high-coloured variety in Asia, Joya apples will reveal a new logo and brand identity at this year’s Asia Fruit Logistica
Scott Bros and Pinnacle Fine Foods partner on Taiwan export venture
Tasmanian growers combine supply of Tiger Fuji to launch the variety in Taiwan ahead of Mid-Autumn Festival
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Rockit set for Back to School period in Gulf
Kids’ return to school seen as key sales period for Rockit apples in the Middle East region, with a strong omni-channel campaign planned for the season
Talking Heads: Jason Liu, Shanghai Shengguo
The Chinese importer’s international procurement director discusses his busy schedule and love of creative marketing
US citrus giants promote high-Brix oranges in China
Sun Pacific and Sunkist say they see good potential in the market for oranges with guaranteed sweetness
World Avocado Organisation launches consumer campaign in India
WAO will continue to promote avocados’ nutritional and health benefits following successful campaign in 2023
Kenyan avocados braced for competition in East Asia
Rising demand for Kenyan avocados in Europe has lifted the fruit sector above coffee in terms of export revenue, but competition remains strong in Asia
Europe’s pear production begins slow recovery
Volumes in Italy and France set to rebound after weather-affected campaign, but growers in Belgium, Netherlands and Spain expect significant decline in production
EU apple crop shrinks amid continued climate uncertainty
Next season’s volume set to fall to around 10.2m tonnes, mainly as a result of declining production in the eastern part of the continent
Meet the thought leaders at Asiafruit Knowledge Centre
High-profile speakers to share expert insights at Asia Fruit Logistica’s new all-in-one content hub
Improved weather conditions mark positive shift for New Zealand avocados
With export volumes recovering following years of weather-affected crops, New Zealand avocado industry looks to diversify its markets and market country-of-origin as differentiator
Pink Lady officially enters China market with Goodfarmer partnership
Goodfarmer gains brand license and exclusive marketing rights for next ten years in Greater China