Markets news from Asiafruit
Essential stories, analysis and research from Asia’s fresh produce markets, with a focus on imports, retail, wholesale, marketing, and consumers.
Food Taipei Mega Shows brings global food industry together
Five concurrent exhibitions showcase global trends across entire supply chain
DiMuto introduces Indonesian raspberries to Singapore
New market unlocks short-haul benefits including reduced lead times and lowered carbon footprint
South African supply extends Jingold's Exotic Red kiwifruit season
The commercial availability of red-fleshed kiwifruit in Europe has been extended into summer months thanks to new counter-seasonal production from South Africa
South Tyrol’s ‘Apple Walk’ connects tourists with orchard heritage
A new agritourism initiative in Italy’s South Tyrol is bringing visitors closer to the region’s apple production through an innovative educational trail that combines traditional farming knowledge with digital interactivity
Rockit wins landmark trade dress infringement case
China’s Zhejiang High People’s Court ruling confirms Rockit’s distinctive packaging has achieved widespread recognition and can be protected under the PRC Anti-Unfair Competition Law
Arra Cherry Crush continues to gain ground and open new markets
Volumes are building in Brazil, while 2025 marked the first commercial shipments from India
DP World wins triple crown at 2025 Multimodal Awards
Global trade enabler DP World has achieved a triple win at the 2025 Multimodal Awards in Birmingham, securing the Port Company of the Year title for the third consecutive year alongside two additional prestigious industry recognitions
Del Monte celebrates pineapple’s rise ‘from commodity to cultural icon’
Fresh Del Monte Produce is celebrating International Pineapple Day on 27 June by highlighting the fruit’s transformation from a simple canned commodity to a beloved pop-culture staple, with consumption in the US soaring from less than one pound per person annually in the 1970s to over 8.3 pounds today
Middle East conflict could harm fresh produce business
Industry analyst warns that growing hostilities in the Middle East could lead to higher costs and changing consumer purchasing patterns for fruit and vegetables
Zespri signs Olympic champion Dame Lisa Carrington as brand ambassador
New Zealand kiwifruit marketer Zespri has announced a four-year global partnership with Dame Lisa Carrington, the country’s most decorated Olympian, as its first-ever global brand ambassador
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Fresh initiatives fuel global growth at Asia Fruit Logistica 2025
Asia Fruit Logistica boosts global trade with new features and stronger international participation
Malaysian government proposes 5 per tax on imported fruit
Sales and service tax aimed at bolstering demand for local produce set to begin on 1 July
Zespri signs strategic MOUs to double fruit sales in China over ten years
Distribution and retail partners Joy Wing Mau, Goodfarmer Pagoda and Xianfeng Fruit collectively represent around 80 per cent of Zespri’s business in China
Rockit attends New Zealand Prime Minister’s mission to China
Apple company to sign strategic partnership agreement with Xian Feng during the delegation
Tariffs in the spotlight as Port of LA volumes slow
Uncertainty over trade tariffs is causing “hardship for consumers, businesses and labour”
Avocados From Colombia completes successful campaign with Weis Markets
Multi-week promotion included display contest, point-of-sale tools and in-store engagement across 200 stores
Cathy Burns rallies industry to ‘fight for fresh’
IFPA chief executive says the need for the industry to innovate and expand its influence has been brought into sharp focus recently
Success of Flash Gala in India gets South African industry talking
South African sources say trade dynamics in India have created new opportunities for South African apples and pears
IFPA warning over Environmental Working Group report
Association urges ”shift from fear to facts” on produce in response to EWG’s Shopper’s Guide to Pesticides in Produce
EWG releases new Shopper’s Guide to Pesticides in Produce
Guide shows that almost 60 per cent of the ‘Clean Fifteen’ products are free from harmful pesticide