Retail news from Asiafruit
Important developments in the Asia’s food retail arena, with a focus on fresh produce procurement, distribution, marketing, merchandising, and new product development.
California Table Grape Commission launches global marketing campaign to support autumn crop
Campaign utilises multi-channel promotions and key festive celebrations to boost consumption
Asia Fruit Logistica China Meet Up concludes in Guangzhou with strong global engagement
Second edition of China Meet Up attracts record number of international participants with over 1,400 attendees from 25 countries and regions
VentureFruit partners with Joy Wing Mau on Tutti expansion
New agreement will see Joy Wing Mau plant 300ha of the hot climate apple
Asia Fruit Awards: winners announced
Dole China, City Fresh Fruit, Central Retail Vietnam and Rijk Zwaan are the winners of the Asia Fruit Awards 2025
OZblu launches Chinese brand name at Asia Fruit Logistica
United Exports’ premium blueberry brand deepens engagement with Chinese customers through the introduction of trademarked local brand name
Rockit launches premium gold selection range in China
Launch comes ahead of the peak Mid-Autumn Festival gifting season
Asia Fruit Logistica edition of Asiafruit out now
Bumper 30th anniversary issue includes exclusive industry panel breaking down Asia’s fresh produce market over the past three decades plus full preview of Asia Fruit Logistica and Asiafruit Knowledge Centre
Momentum builds for Asia Fruit Logistica
Top buyers and suppliers from more than 46 countries and regions preparing to attend Asia’s most important fruit and vegetable event
China’s appetite for imported durian remains “robust”
Despite more cautious spending, Chinese traders report enduring interest in imported fruits including durian, pineapple and coconut
Meet the experts at Asiafruit Knowledge Centre
High-profile speakers offer unrivalled mix of strategic insights and practical advice at Asia Fruit Logistica’s content hub
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New Zealand launches sustainability report for UK food buyers
NZTE has launched its first cross-category sustainability report for UK food and drink buyers, highlighting how New Zealand producers can help retailers meet environmental goals while ensuring supply chain resilience.
Only three weeks left to register as an exhibitor for Fruit Logistica 2026
Returning to Berlin on 4-6 February 2026, the leading trade show for the global fresh produce business offers new formats, high-level networking, and unmissable global reach
Australian avocados look to increase international market share
Ongoing B2B and B2C campaigns highlight region’s year-round supply, high-quality fruit and varied use cases
Mitrofresh expands with new office in China
Netherlands-based mushroom and exotic produce specialist has opened a new office in Guangzhou as part of its strategy to expand business beyond the European Union
Food Taipei Mega Shows brings global food industry together
Five concurrent exhibitions showcase global trends across entire supply chain
Asia Fruit Logistica China Meet Up welcomes growing international participation
Visitors from across the world sign up for China-focused extension of Asia Fruit Logistica, with places on the Study Tour and Premium Buyer Programme filling up fast
DiMuto introduces Indonesian raspberries to Singapore
New market unlocks short-haul benefits including reduced lead times and lowered carbon footprint
Arra Cherry Crush continues to gain ground and open new markets
Volumes are building in Brazil, while 2025 marked the first commercial shipments from India
Fresh initiatives fuel global growth at Asia Fruit Logistica 2025
Asia Fruit Logistica boosts global trade with new features and stronger international participation
Zespri signs strategic MOUs to double fruit sales in China over ten years
Distribution and retail partners Joy Wing Mau, Goodfarmer Pagoda and Xianfeng Fruit collectively represent around 80 per cent of Zespri’s business in China