State officials say they expect to receive the green light for shipments shortly.
South Korea could soon become the latest market to open up for avocado producers in the Mexican state of Jalisco, who are seeking new export opportunities as output continues to grow.
According to a state official, the risk assessment plan for exports to South Korea has already been submitted via the National Service for Agro-Alimentary Public Health, Safety and Quality (Senasica), and a response is currently awaited.
“It will undoubtedly be a very interesting market, given the widespread appreciation for avocados, and we are confident that we will very soon be giving the green light to the first shipment,” the official noted.
Jalisco produces around 340,000 tonnes a year on 44,500ha, some 60 per cent of which is destined for export. It currently supplies more than 32 countries, including the US, Canada, Japan, Europe and the Middle East.
According to Eduardo Ron Ramos, secretary of agriculture and rural development for the Government of Jalisco, the sector generates 20,000 direct jobs and more than 45,000 indirect jobs, making it a key economic driver in the state.
In a speech made during the presentation of the 2026 Avocado Congress, which takes place on 26-28 August in Ciudad Guzmán, he said: “We have to be at the forefront. Technology is constantly changing; although avocado production is currently highly mechanised, producers must remain vigilant about making improvements, and we cannot afford to fall behind”.
The event is expected to attract more than 1,700 attendees, exhibitors, and representatives from the avocado sector, 100 exhibiting companies and ten trade associations, making it one of the sector’s most important gatherings in Mexico.
The congress will focus on four key pillars: production and irrigation, pests and diseases, genetic innovation, and international trade.
Magali Casillas Contreras, Mayor of Zapotlán el Grande, emphasized the importance of hosting the event, noting that it represents an opportunity to strengthen knowledge exchange and the industry’s competitiveness. “This Congress represents an invaluable opportunity to share knowledge, innovation, technology, and scientific research that strengthen the competitiveness of one of the country’s most dynamic production chains,” he said.
The 2026 Avocado Congress programme features 15 keynote and technical presentations delivered by national and international specialists, as well as a trade exhibition, business meetings, orchard demonstration visits, and networking activities.
Additionally, an awards ceremony will recognise achievements in categories such as sustainable avocado farming, leadership in phytosanitary standards, avocado industry legacy, the most productive orchard, and packing operations with a global vision.
