ASIAFRUIT SHOWCASE

HALL 5 • STAND 5K51 at Asia Fruit Logistica

Asiafruit Showcase is the dedicated stage on the Asia Fruit Logistica show floor where exhibitors bring their products, brands and innovations to life in short, sharp and high-impact presentations. Asiafruit Showcase offers visitors a variety of topics.

WEDNESDAY 2 SEPTEMBER

11:00-11:30
Australian avocados: year-round supply on the global stage
• Flora Zhang, Avocados Australia (Australia)

Avocados-Australia

12:00-12:30
2026 Chengdu Pujiang (Hong Kong) Fruit and Vegetable Industry Promotion
• Wang Zhihai, County Government of Pujiang County (China)
• Yang Wuwen, Pujiang Tianfu Fruit and Vegetable Industrial Park (China)
• Qinyun Cai, Chengdu Zhongyi Supply Chain (China)

13:00-13:30
Beyond seeds: value chain services powering Asian agri-food collaboration - a sweet pepper focus
• Xinyuan Ma, Rijk Zwaan (China)

Rijk Zwaan

14:00-15:30
Nuts and Dried Fruit Forum
Asia Fruit Logistica’s new forum exploring trends and opportunities in the fast-developing nuts and dried fruit sector.

14:00-14:05
Welcome to the Nuts and Dried Fruit Forum
• Tom Joyce, Fruitnet (UK)

14:05-14:25
What’s driving growth in the nuts and dried fruit category? Unlocking opportunities in a changing consumer landscape
• Carlo Magni, Forward Insight & Strategy (New Zealand)

14:30-14:50
Health and convenience: a branded approach to growing the raisin category in Indonesia
• Tennison Hoofard, Sunview Marketing International (US)
• Hendry Sim, Laris Manis Utama (Indonesia)

15:00-15:30
Spotlight on the booming India market
• Mansi Ahuja, Ampro Marketing (India)
• Abdul Kadir Memon, Meridian Nuts (India)
• Diya Arora, IG International (India)

15:30-15:45
Technology and the future of dates
• Ohad Dayari, Mial Impex (Israel)

15:45-16:00
Thirst come, thirst served – how the next decade of global almond pricing will be determined by water
• Edmund Delves, JLL (Australia)

THURSDAY 3 SEPTEMBER

10:30-12:30
Press Conference
Asia Fruit Logistica exhibitors make news announcements and product launches to media and trade professionals.

12:30-13:30
Nexport Showcase
First-time Chinese exhibitors at Asia Fruit Logistica showcase an exciting range of export offerings spanning different regions of China.

14:00-15:30
Frozen Fruit and Vegetables Forum
Asia Fruit Logistica’s new forum exploring trends and opportunities in the fast-developing frozen fruit and vegetables sector.

14:00-14:05
Welcome to the Frozen Fruit and Vegetables Forum
• Fred Searle, Fruitnet (UK)

14:05-14:25
Asia’s frozen fruit and vegetable market in focus
• Linghuey Lee, JWM Asia (Singapore)

14:25-14:45
How frozen fruit opens up new routes to China’s evolving market
• Chaowei Wang, Supafresh (China)

14:45-15:00
Opportunities for frozen avocados in drinks
• Fabian Garcia, Calavo Growers (US)

15:00-15:15
The versatility of frozen cranberries
• Jane Fielding, Coast Cranberries (Canada)

15:15-15:30
Pollinator stewardship in frozen blueberries
• Sudeshna Nambiar, British Columbia Berry Council (Canada)

Testimonials

“Asiafruit Showcase was an excellent forum for us last year. It gave us the opportunity to share our vision for the future of blueberries with the audience in an interactive way. The interest and feedback exceeded our expectations.”

Hans Liekens

Value Chain and Retail Manager, Sekoya

“Asiafruit Showcase helps us to build connections with other leading industry players. It’s also a great platform to share new ideas and exchange opinions. We need this kind of a forum to drive improvements in the dynamic and evolving fresh produce business.”

Basilio Huang

Sales Manager, LytoFresh

Hans Liekens
Basilio Huang

WHAT DO YOU GET AS A SHOWCASE PARTNER?

As a Showcase partner, you’ll receive:

A 30 minute speaking slot on the Showcase Stage
Full AV support and presentation setup
Dedicated promotional support – your session listed in the Asiafruit Knowledge Centre programme, Asiafruit Magazine preview, and onsite signage at Asia Fruit Logistica
Amplification via Fruitnet media channels (subject to timing)

WHERE & WHEN

The Showcase Stage is located in HALL 5 at Asia Fruit Logistica.

Asiafruit Showcase takes place right on the Asia Fruit Logistica show floor, just steps away from exhibitor stands and the retail lounge. It’s designed for maximum exposure.

Every day at Asia Fruit Logistica. Select a slot to suit your business (first come, first served basis):