Coldpress

Cold-pressure drinks brand Coldpress has launched three new flavours with Fruity Greens, Berry Beats and Almond, Banana and Raw Cacao.

The new flavours add to the existing range of Mean Greens, Pumpkin Power and Juicy Roots, which were primarily veggie juices with “fruit cameos”, while the new products have stronger fruit flavours.

Fruit Greens and Berry Beats were also specifically designed to be low calorie, while the Almond drink is targeted at the milk-alternative market.

“Thanks to ‘cold pressure', ingredients once relegated to discreet walk-on roles are now empowered to take centre stage,” Coldpress said.

Brand owner Andrew Gibb said: “Tomorrow’s juices have a responsibility to provide a daily dose of essential vitamins and nutrients whilst simultaneously turning heads.”

All three drinks will be available at Waitrose from mid-September.