Some children’s fruit drinks contain so little pure juice that parents pay the equivalent of £34 a litre for the real thing, according to a report from the Food Commission.
A study of a range of children’s juice products found that some contained so little real juice that a consumer would have to consume 100 cartons to consume one litre.
The worst offenders included Ribena Blackcurrant juice where just six per cent was pure in a 288ml carton, the twist’n’squeeze orange drink was five per cent real juice and Robinson’s Fruit Shoot apple flavour was just 11 per cent.
Kath Dalmeny, the policy officer for the Food Commission, said: “Many children’s products boast that they contain real fruit but most juice drinks usually contain only a small amount of real juice, sold at an exorbitant price.”
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