MasterChef presenter and judge, Gregg Wallace, has become the new face of QV Foods forthcoming range of Inspire prepared, ready-to-cook vegetables.
The new Inspire-branded range, endorsed by Wallace, includes Inspire Potato Wedges with Olive Oil and Parsley Dressing, Inspire Peeled Potatoes, Inspire Premium Baking Potatoes, Inspire Ready to Roast Carrots with Honey and Parsley Dressing, Inspire Stuffed Mini Jackets with Garlic and Parsley Butter and Inspire Potatoes with Herb and Butter.
Lincolnshire-based QV Foods sources from British growers for its new range, including neighbour Worth Farms. The lines are available to order now and will appear in supermarkets such as Morrisons, The Co-op and Booths from February 18.
Director of QV Foods, Simon Martin, said: “Gregg is the fruit and veg expert and we are delighted that he is giving his seal of approval to this already popular product.
“We are proud to have provenance at our heart and to be able to supply consumers with the very best tasting vegetables, conveniently prepared to suit modern lifestyles. QV Foods would welcome the chance to develop this exciting range with you to give your customers a unique tasting experience.”
As well as being the face of the Inspire range, Wallace will be working with the development team at QV Foods to create his own range. “These products are seasonal produce at its best,” said Wallace of the Inspire range. “I am really happy to be able to bring you the very best of the season’s produce from some of the best growers in the country.”
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