McDonald's unveils chocolate-covered French fries

For fresh fruit and vegetable marketing and distribution in Asia
Martyn Fisher

BY MARTYN FISHER

McDonald's unveils chocolate-covered French fries

The fast food chain says that customers can enjoy the McChoco Potato as a side dish or a dessert

McDonald's unveils chocolate-covered French fries

Photo: McDonald's Corp.

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McDonald’s is trying a new way to boost potato consumption, and has launched chocolate-covered French fries.

Customers at the fast food chain will get a choice of chocolate with cacao flavour and white milk chocolate to pour over their chips.

McDonald's -which has recently been on a marketing drive in the UK to promote its sourcing credentials - said that customers can enjoy the McChoco Potato as a side dish or a dessert.

For now, the McChoco Potato will only be in Japan, with a country-wide rollout beginning next week (w/c 25 January).

"The combination creates a wonderful salty and sweet harmonious taste," a McDonald's spokesperson said.

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