For fresh fruit and vegetable marketing and distribution in Asia
Camellia Aebischer

BY CAMELLIA AEBISCHER

Cape Produce to market hot-house persimmons

The newly-formed company will exclusively market two New Zealand persimmon brands this season

Cape Produce to market hot-house persimmons

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Bee Sweet and Holyoak Orchards persimmons will be exclusively marketed by new fresh produce marketing company, Cape Produce, beginning this season.

“Our growers grow [their] Fuyu persimmon in a bag, so the trees are essentially bonsai tree in a hot house,” said Cape Produce in a statement

“They grower and brand are known very well throughout South-East Asia and in a time where the NZ persimmon Industry is struggling, these guys are [shining a light on] the new way of doing things.”

The brands are both recognisable across South-East Asia, according to Cape Produce, and have signed exclusive marketing rights over for the 2019 season.

Cape Produce was started in 2018 by director Andrew Douglas, who had spent ten years prior working for corporate exporters. Douglas comes from three generations of apple growers, and alongside its marketing for Bee Sweet and Holyoak Orchards, Cape Produce also markets apples from Hawke’s Bay.

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