Spar stores across the UK are selling bunches of fresh daffodils in support of Marie Curie and its 2020 Great Daffodil Appeal.
Fresh-cut daffodils are now available from the convenience retailer, priced at £1 for the duration of the flower season. Ten pence from the sale of each bouquet will be donated to the terminal illness charity Marie Curie.
Spar UK's marketing manager Alex Hall said: “We are thrilled to be able to support our national charity partner Marie Curie with this beautiful initiative.
"Our aim is to sell 250,000 bunches of daffodils and raise a huge amount of money for Marie Curie’s Great Daffodil Appeal.
“This initiative is set to be our biggest fundraising activity since our partnership began in 2017 and it’s great to have the full support of Spar retailers and wholesalers."
Spar will also be supporting Marie Curie’s Great Daffodil Appeal with various in-store activities as well as marketing and digital communication, particularly in the lead to Mother's Day on 22 March.
Tom Heron, senior partnership manager at Marie Curie, said: “Spar stores across the country are always so enthusiastic in getting behind the appeal, and with this year promising to be our biggest year yet, we’re grateful to both Spar and their customers for supporting the promotion during such a vital time for Marie Curie’s support.
“Every bunch of daffodils sold will ensure Marie Curie can continue to provide essential support across the UK for people with a terminal illness and their families."