India’s largest agricultural trade show is urging potential exhibitors to ‘Come sow your seed now’ for Kisan 09, set to take place in December.

The 17th edition of the show will focus on new concepts, technological advances and innovations, as India looks to reflect the rise of investment in its agriculture.

Support and participation from the ministry of agriculture for India, local authorities and the domestic agriculture industry has made Kisan ‘the Hub for Indian Agriculture’, it claims.

Organisers are urging stand-holders to book early to avoid possible disappointment, take advantage of the ‘early bird’ tickets available and look to plan their presence at the show.

The event takes place in Pune, India on December 14-18, 2009.