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Fred Searle

BY FRED SEARLE

Fyffes’ Piñabar lands in Ireland

Pineapple supplier’s cutting machine will be in operation at Dunnes Stores across the country this summer

Fyffes’ Piñabar lands in Ireland

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Fyffes’ pineapple-slicing machine, the Piñabar, has arrived on the Emerald Isle, going on demonstration at Dunnes Stores across Ireland from now until mid-August.

Shoppers will be able to watch as their pineapple is prepared in front of them, using a swish of blades to produce ready-to-eat pieces in just 20 seconds.

Understood to be the first machine of its kind in Ireland, the Piñabar will be in operation in Ennis; Dundalk; Terryland, Galway; Jetland, Limerick; Bishopstown, Cork; Newbridge; Maynooth; and at Dublin’s Cornelscourt, Blanchardstown, Stephen’s Green, Pavilions Swords and Portmarnock stores.

Describing it as “a high-tech concept that has proven successful in markets overseas”, Fyffes Ireland’s marketing manager, Emma Hunt-Duffy, said the machine “gives shoppers the opportunity to slice their pineapples on the go and at no added cost beyond the recommended retail price of the pineapple itself”.

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