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Hong-Kong-based retailer Dairy Farm International has reported a net profit increase for 2010 on the back of favourable trading conditions in Asian markets.

The company, which trades under a number of banners including 7-Eleven and Wellcome, recorded a 13 per cent increase in profit and sales for the year ending 31 December, with profits of US$411m and sales of US$7.9bn, according to website just-food.com

“Dairy Farm’s major businesses enjoy leading positions in their respective market segments. The group's prospects for 2011 are positive as the economic environments in most of the countries where it operates are expected to remain favourable,” said Dairy Farm International chairman Simon Keswick.