The land of plenty

Marketed as the jewel in the UK food industry’s crown, Lincolnshire produces a substantial amount of the fruit and vegetables consumed throughout the country. Due to the county’s rich and fertile soils, it is the UK’s largest producer of potatoes and also specialises in brassicas, soft fruit, salads and peas. In the second of FPJ’s regional reports on Lincolnshire, Elizabeth O’Keefe clocks up more than 300 miles to take a further look at what the fresh produce industry in the county can offer.