Pink Lady has unveiled its first-ever UK TV ad, with a colourful and lively creative that encourages consumers to 'Taste the Wow'.
The ad launches today (Friday 12 June) around Channel 4's Gogglebox.
Retailers Aldi and Co-op confirmed they will be running over 750,000 on-pack stickersusing the new creative to further support the campaign and the arrival of the southern hemisphere crop.
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