All Marketing articles
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ArticlePink Lady creates buzz at Morrisons with Bee Pink campaign
Leading apple brand Pink Lady relaunches Bee Pink promotion in Morrisons stores to raise awareness of importance of pollinators
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Aldi teams up with Cashew Coast to crack sustainable nut supply
Aldi UK announces new partnership to support sustainable cashew production and supply chain
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Green light for mango projects
Australian industry secures multimillion-dollar funding for two programmes
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Flavorite takes on brand new look
Australian fresh produce company reveals updated brand after nearly 30 years of operation
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Rijk Zwaan launches ‘The future is sky’ campaign
Vegetable seed company highlights the importance of shared entrepreneurship in cucumber breeding
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BAPL announces 2022 campaign
BAPL puts affordability at core of its 2022 British apples and pears promotional activities
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Picota cherry season kicks off with high-quality crop
First arrivals are due to land in the UK around 10 June according to Agrupación de Cooperativas Valle Del Jerte
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Global Tomato Congress: Prominent aims to inspire consumers
With costs rising and spending getting tighter, the health, taste and affordability of fresh tomatoes should be highlighted
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MOYA finalists announced
Premier marketing award for Australasian fresh produce and floral industries attracts strong field of entries
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Dole expands hero contest in North America
Dole is opening up its superhero contest to so-called “everyday heroes”, while introducing new Marvel-themed banana and pineapple sticker designs
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Agromediterránea offers plastic-free packaging
Murcia group says new environmentally friendly bags are 100 per cent bio-based, biodegradable and compostable
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Pink Lady breeder John Cripps dies aged 95
West Australian horticulturalist was responsible for Cripps Pink and Cripps Red apple varieties
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Veg Power gets kids growing
Veg Power has joined forces with an Edinburgh Community Food project to connect children with the food they eat
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South Africans set for early US citrus programme start
South African summer citrus is likely to enter the US market earlier than it did in 2021
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Belgian campaign launches in UK
Belgian produce marketers are targeting retail and foodservice companies in the UK with a message of high quality and sustainability
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British strawberries sweet and plentiful as season gets underway
UK season begins weeks earlier than last year, with favourable weather boosting berries’ natural sugars
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Birds Eye kicks off biodiversity campaign with giant wildflower artwork
Campaign seeks to educate nation on importance of biodiversity and impact of its loss, as well as what we can all do to help protect it, with 20,000 wildflower seed boxes up for grabs
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Oppy is once again named in Deloitte’s Platinum Club
The Vancouver-based group has been named as one of Canada’s Best Managed companies for the 15th time
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Hoogstraten targets berry breakfast market
Belgian cooperative is eyeing the breakfast segment as an untapped occasion for increased berry consumption
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Thai fruit gets domestic promotion
Year-long fruit festival to drive domestic fruit consumption in attempt to offset export struggles
