All Marketing articles
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NewsChiquita expands banana snack campaign with summer relaunch
Starting in the US, the banana brand is relaunching its consumer campaign, with an emphasis on snacking and enjoyment
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NewsSoluna Australian apples launch in mainland China
Partnership with Joy Wing Mau and Riverking Group opens a new chapter for premium imported apples
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FeaturesJabs present uncertain dilemma for fruit and veg
The sudden rise of weight loss drugs, or GLP-1s, in the UK is creating uncertainty across the food industry, as analysts assess the likely impact
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NewsWAO organises biggest-ever European summer campaign
AvoTour 2026 takes ‘Make Wellness Joyful’ campaign across five countries during June and July
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NewsDole expands Minecraft campaign with pineapple focus
Marketer renews partnership with video gaming giant to build healthy connections with Gen Z and Gen Alpha
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NewsGreenvale MD David Rankin to step back
Major potato supplier has announced a leadership transition and interim structure as Rankin departs to pursue new opportunities after more than 30 years with the company
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NewsFestival of Fresh Awards celebrate cream of the crop
Nick Marston, DPS and Dyson Farming were among the winners at FPJ’s flagship event hosted by G’s
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NewsCherry Growers Australia launches national five-year strategy
Strategy outlines a clear national roadmap to improve productivity, grow demand and expand trade opportunities
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NewsOndine flat nectarine production set to double in Italy
Four Italian suppliers are doubling production of Ondine flat nectarines this season, with fruit from Calabria, Emilia-Romagna, Piedmont and Veneto backed by a new ‘Snack the Summer’ marketing campaign launching in Milan.
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NewsBerry industry’s new campaign exposes junk food loophole
New campaign by British Berry Growers promotes berries in out-of-home spaces typically used by fast food, and calls on government to extend TV ban
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NewsFresh Del Monte rebrands as Del Monte Corporation
Shareholders approve corporate name change as company takes next step following acquisition of Del Monte Foods assets
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NewsEU produce consumption rises but still below WHO target
Average daily consumption up slightly in 2024 but only five member states meet WHO guidelines, according to latest Freshfel Consumption Monitor
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FeaturesAbel to succeed: Hannah Shipton marks 10 years
As she reaches 10 years in the role, the MD of Abel & Cole tells Nina Pullman how she plans to grow the business, and what gets her customers talking
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News2026 Horticulture Awards for Excellence recognise the industry’s finest
A dozen awards presented at the culmination of Hort Connections, recognising achievement right across the fresh produce industry
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NewsOddbox releases third ‘wonky’ gin with Penrhos Spirits
Veg box scheme’s third tie-up with farm-made craft gin brand uses out of spec apples and imperfect fennel and lemon to capitalise on summer spritz trend
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NewsSyngenta returns with Future of Veg field days
Syngenta Vegetable Seeds will host simultaneous field days in Woodland, California and Plainfield, Wisconsin on 11-13 August
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NewsValencian Citrus PGI highlights importance of origin
José Enrique Sanz, director of the PGI’s regulatory council, said research shows consumers prioritise origin and quality
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NewsFlavorite Group wins MOYA 2026 for Maddie’s Month campaign
Australasia’s premier fresh produce marketing award presented to purpose-led campaign which raised money for charity and drove sales
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NewsFyffes launches summer pineapple campaign
Brighten up Your BBQ campaign will feature in-store displays, social media activities and an online competition to win a BBQ grill
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NewsDel Monte Foods partners with Pittsburgh Pirates baseball team
The fresh produce company will have prominent signage at PNC Park and sponsor the Pirates grounds crew