For fresh fruit and vegetable marketing and distribution in Asia
Gabrielle Easter

BY GABRIELLE EASTER

@gab_produceplus

Driscoll’s names new president of its Americas unit

Soren Bjorn has been promoted to president, Driscollís of the Americas

Driscoll’s names new president of its Americas unit

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Leading berry distributor Driscoll’s has promoted Soren Bjorn to president, Driscoll’s of the Americas.

The former executive vice president, Driscoll’s of the Americas, has worked at Driscoll’s for more than ten years, and will now lead the largest business unit for the company.

“Soren’s decade of work across different roles within Driscoll’s enables him to bring an incomparable wealth of experience and knowledge to his position,” said Kevin Murphy, Driscoll’s chief executive officer. “His promotion is a true reflection of his longstanding leadership within the brand and we look forward to his continued success in leading the growth of a critical business unit for the company, in the years to come.”

Prior to joining the Driscoll’s of the Americas unit, Bjorn served as senior vice president of International Business, and oversaw Driscoll’s European, Middle Eastern and African business as well as led research and breeding programmes.

Bjorn also brings extensive experience in the broader food industry, with six years at Del Monte Foods in San Francisco, and previously held the role of president and CEO for UniMark Foods.

 

 

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